Sponsorship Opportunities

Orientation & Transition Experiences offers a number of sponsorship and promotional opportunities for organizations who have an interest in reaching the new student and/or parent audiences. Following are the available opportunities.

Gopher Guide Advertising

For more than 20 years the Gopher Guide student planner has been the official planner and reference guide for the University of Minnesota - Twin Cities. All new first-year students receive a free copy of the Gopher Guide at Orientation, with the remaining guides sold in the University Bookstores. Over 16,000 copies are printed. Ad sales take place each year between January-March, and distribution starts in June.

Explore U Vendors

This is a great opportunity for local businesses and organizations to have direct contact with incoming freshmen and transfer students. Explore U is attended by over 4,000 new students and current student leaders. Table space goes on sale in April, and the event takes place the Saturday before Labor Day during Welcome Week.

Corporate Sponsorship Opportunities

Interested in becoming an Orientation & Transition Experiences Corporate Sponsor? Corporate Sponsorship opportunities are available to external partners. This formalized agreement requires a minimum $6,000 contribution and allows Orientation & Transition Experiences to create sponsorship packages provide branding and face time to our key audiences including new freshmen, transfer students, and parents. Our office services offer 15,000 participants through Orientation, Welcome Week, and first-year programming. Some of these items include:

  • Program funding
  • Promotional Item Giveaways
  • Meals
  • Tabling Opportunities
  • Featured Restaurant Recommendations for Parent Orientation
  • Featured Hotel Recommendations for parents and guests
  • Featured Discounts to students and guests

Current Corporate Sponsors include

  • TCF Bank
  • Coca-Cola
  • Land O’Lakes
  • MetroTransit
  • Pavilion on Berry
  • DoubleTree Hotel

Current Internal University Sponsors include

  • Gopher Athletics
  • University of Minnesota Bookstores
  • Student Unions & Activities
  • Office of Sustainability
  • Army ROTC
  • U Card
  • Office of Fraternity & Sorority Life

If your organization would like to learn more about these opportunities, begin by filling out the sponsor interest form or contacting Orientation & Transition Experiences at ofypmktg@umn.edu

Get involved

If your organization would like to become an OTE sponsor, begin by filling out the sponsor interest form.

If you have any questions about sponsoring an OTE program, contact us at ofypmktg@umn.edu.

image from Explore U event